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Telstar Tire was founded in 1970 as a private tire brand line. By 1996, Treadways purchased Telstar Tire, combining both companies into Treadways Company. Treadways has marketed tires under the brand names Sumitomo, Laramie, Eldorado, and Jetzon. Manufacturing of these products is based out of Philadelphia, Pennsylvania. Telstar manufactures tires for passenger cars, SUV's and Light Trucks. Telstar believes strongly in the statement, "Our quality and performance are second to none."

Telstar has developed a line of touring, all-season, and economy radial tires for passenger cars, called Tempra Passenger Line. Telstar also developed the Premium Powerline and Value Powerline for high performance tire needs. A variety of SUV and Light Truck tires are available from Telstar, including the Radial Light Truck and the Tempra Light Truck. These tires include different tread patterns that were designed for on-road and off-road applications. The Tempra Winter Tread Tires are available for the winter months. Every Telstar dealer is provided with product, technical, and marketing support donated by the Telstar's regional sales staff.

A great product that has seen much popularity, is from the Tempera Winter Line and it's called the Winter Quest. The Winter Quest features world-class ice and snow traction, with amazing wet and dry performance, low noise, and fantastic stud retention. This tire is perfect for the worst winter conditions. The Premium Powerline tire that has had the most success from Telstar is the Echelon Premium. A flow-through tread pattern design is offered, featuring a long-wearing deep tread and artistic sidewalls, making it one of the best passenger tires on the market today. The Echelon Premium also comes with an 80,000-mile tread wear limited warranty.

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